Henry Ford Hospital allows public to follow kidney surgery on Twitter

By: Julie McCoy February 13th, 2009 Email Print

Remember awhile back when I blogged about how residency programs should let potential applicants follow the program director, current resident, faculty member through their day using the social networking site Twitter? You guys probably thought I was off my rocker to suggest something like that. Well, I wasn’t.

Earlier this week, Henry Ford Hospital, a teaching hospital in Detroit, did something similar using Twitter.  They posted updates in real time on Twitter as surgeon Dr. Craig Rogers and a team performed a robotic partial nephrectomy on a 60-year old male, said a Henry Ford Health System press release. The public followed the surgery and could even ask questions.

You can read through the several pages of Twitter updates given during the surgery. It’s like reading an e-mail string– to follow in chronological order read from the bottom up, and when you’re ready to go to the next page, click Newer.

Just something to keep in mind as you start thinking about what you could different for next year’s recruitment!

Has anyone heard of other ways hospitals use Twitter?

 

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